Marketing your site

Just posting your site is no guarantee that your audience will find it, you must now market your site. The real irony is that traditional print plays an essential role in getting your location into the hands of your target market. The list below provides an ascending order of steps that can be taken to ensure your visibility.

• Your choice of registered domain name
• Registering with search engines
• Keywords in the head of your documents
• Forging reciprocal links in strategic sites
• Piggybacking your web site address on all print material
• Direct mail post card programs or letters to your mailing lists
• Including your web site in your voice mail message
• Advertising in print media

Symtrex can be instrumental in assisting in a design of a marketing plan for you.

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revision August 29, 1997 - © Symtrex Inc. - 1996, 1997 all rights reserved